Hypnosis in Communication

You don’t have to go to a stage hypnosis show to see people “in trance”. Whenever you see people glued to the television, their phone, or staring at a can of beans at the grocery store, they are hypnotized.

Hypnosis has had a shady reputation, thanks to its sinister portrayal in films and the antics of Vegas-style stage shows.

However, thanks to scientific reporting of brain research, people are now taking a more educated approach. Hypnosis is used to increase performance in sports through positive mental focus and in medicine for pain control. Learning to harness the subconscious through hypnosis can help people stop smoking, drop unwanted weight or change other undesirable habits.

Hypnosis in communication works with specific techniques of using language. Language affects the way people think about things. A vast number of experiments conducted over many years have proven this.

The memory isn’t really a bank. It is more like a generator. Because listeners tend to remember events the way they were described, their memory of the event is influenced by the words that are used. This leads to memory distortion in favour of the way the event was described.

One can describe a past event in a variety of ways. For example, consider the following two sentences:

“The horse galloped down the street.” This statement elicits a “snap shot”, or still picture.

“The horse was galloping down the street.” With this statement, the event is imagined as a moving picture.

You can imagine the implications of this in law, business and politics. For example, if you say “The candidate had an affair” this indicates an occurrence that took place and ended. If you say the “The candidate was having an affair” this indicates it went on through-time and carries more relevance.

Similarly, the way a question is posed can influence the nature of the answer. “Tell me what happened” will tend to elicit a shorter, “snap shot” answer.
“Tell me what was happening” will tend to evoke an answer that includes more action verbs and plays more like a movie.

So, when posing a question or making a statement in reference to a past event you can use “ed” or “ing” at the end of a verb, depending on how you want your listeners to recall an event. The next time you are describing an event or asking a question, decide if you want a snap shot or a movie.

~ Christina Kaya

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